The non-crazy video game head himself is "very particular" about his upcoming sequel for PS3 and Xbox 360, according to an interview with 50 Cent: Blood on the Sand's producer Aaron Blean:

"This is definitely going to be a higher quality and better experience. And believe me, 50 is very particular. He comes by the office and not only does he review the game, he's very particular about how the game should look and how the game should play. So he's been heavily involved in this second iteration. A lot of this stuff that we talked about – as far as the driving and things like that – have been his ideas. And that's something we can shed a little bit of light on as we reveal more of the game."

I particularly enjoy the beginning of the interview, which helps explain the story:

IGN AU: Let's start with the title – Blood on the Sand. What does that refer to? Some sort of slang for a cocaine deal gone wrong?

Aaron Blean: [laughs] I can see the connection being drawn up there! Nah, what's inspired the title is, 50 and G-Unit are putting on a sold-out performance somewhere in a fictional Middle Eastern setting. This is where the 'blood on the sand' comes in. They put on the performance; the people are pleased, but the concert promoter stiffs them and doesn't give 50 and G-Unit their payment.

IGN AU: Uh oh.

But wait, it gets better:

Aaron Blean: So, of course, 50 isn't going to leave until he gets paid, so he hassles the concert promoter, [saying] if he doesn't come up with the money now, there will be consequences. And instead, the promoter offers him a very valuable gift – something that's valuable to this particular country – a diamond encrusted skull. So 50 gets the skull, and as he's about to leave this war-torn country, when they're ambushed and the skull is taken. They escape the ambush, but they're without the skull. So 50's motivated to get what belongs to him. So basically, throughout the game, he's trying to track these people down and find out who they are and why he was ambushed.

Well, at least no one's taking it too seriously, right? I mean, they recruited a Muslim Hollywood writer. Honestly, for all the silliness of this, the producer does seem cool, and that's important when you're producing ridiculous crap. I'll give the benefit of the doubt the game is well-done though (absurdist story aside), really, but I'm not expecting much.

Someone on Kotakku brought up an interesting point: is this the first true B-video game? Another commenter suggested the game will OBVIOUSLY (capitalized for emphasis) have RPG elements:

"..money, hoes and crack/cocaine [will] be summoned to battle by your side in order to win your diamond encrusted skull back. Yes, Final Fantasy's Shiva will be one of these hoes."

Radical. 

So, is it going to be any good? Well, if you put any faith in a guy named "Mongledongledongle", then, you bet:

"this will be best game of the YEAR I CANT WAIT yall b$%^$& dont know bout 50 and g unit the first game was da bomb but this game will blow it aaway with 50 and g unit in the desert w new 50 tracks to blasat yall speakers with the PHAT BEETS i cant wait till it is releasd it will be the best game of the year even better then turning point which is the best game of the year so far but the new 50 game will be bettar so you b*^%&s bettar watch out cause a new king will be arrivngh soon yall"

Yep, they do exist.

My guess is Blockbuster is going to be fresh out of this game for awhile upon release (Q4), but Wal-Mart will be chock full. No matter who you are, how can you not want to play this game? Just don't drop acid with it, the combination would cause your brain to eat itself.