Certain PC blockbuster, The Sims 3, has now officially been postponed until June of 2009. The game was supposed to come out On February 20th.
Sims fans everywhere might be freaking out.
In typical marketeer style, EA's marketing VP Russel Arons skillfully transformed the delay into a strategic and rewarding opportunity that could not be passed up: "The June launch combined with the break-through game the team is building gives us the perfect runway to create awareness for The Sims 3. The Sims 3 will be the original IP summer blockbuster of 2009 as we build off the success of the best-selling PC franchise of all time to create awareness."
There have been rumors of this delay before, but now it is official.
But, you know the old saying -- better to a release a better game four months later, than a crappier game sooner, if you can afford the development costs.