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EA signs with Hollywood talent agency
Lydia Sung - Wednesday, July 23rd, 2008 | 10:33AM (PT)


Several games lined up for possible movie production

EA signs with Hollywood talent agency Image 1

Sick of seeing games adapted for the big screen?  EA definitely isn't, as evidenced by their recent deal with United Talent Agency in a push for more game-to-cinema productions.

First on the list is their Sims franchise, for which EA is trying to renew movie deals.  In addition, EA wants to release an animated DVD to accompany the launch of Dead Space and a cartoon series based on MySims.

Patrick O'Brien, VP of Electronic Arts, commented on his company's recent activity:

"UTA is an ideal partner for us to bring the richness and story telling nuance of our popular games into other forms of media that give consumers more ways to experience these creative concepts.  Some of our teams have already made steps to expand our games into other forms of media like online, social networks and print publication. This partnership will help us take these efforts to the next level and match each of our titles with the right artists, producers and financiers."

That's right, EA isn't ready to stop at just Sims.  Other games lined up for possible movie productions, according to GamesIndustry.biz, include Mirror's Edge, Need for Speed, and Army of Two.  Wait, but Mirror's Edge hasn't even been released yet; guess EA just wants to get a head start on things.  No doubt Need for Speed will bank on the success of The Fast and the Furious.

Not surprisingly, UTA's Richard Klubeck sounded equally as upbeat about this recent partnership:

"We view EA as an emerging entertainment force, not just because they are a great untapped IP rights holder, but because at their core they care most about how viewers respond to their stories and creative vision.  We're excited to work alongside the EA team as they make this important expansion of their intellectual property strategy."

Whether video game based movies turn out to be any good is often a moot point in light of how much profit is made off weekend releases with the initial influx.  Between fan loyalty and general curiosity of other movie goers, there's apparently plenty of money to be made.

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Comments:

July 23rd, 2008 5:34PM(PT)
THM
Games to Movies and Movies to Games!!!

That's a new phenomenon of the twenty-first century. Copycats directors and screen writers and actors. Not independent really!!

Actually, directors are running out of ideas to make a genuine independent classic movies. They always seem to copy from other entertainment sources such as video games.

It is so sad to see the Hollywood in the twenty-first century that nobody can make genuine classic movies like Godfather and Taxi Driver.

So sad!!!!!
August 3rd, 2008 11:38AM(PT)
OmegaFury
I dunno. I REALLY liked The Dark Knight. I know it was inspired by The Dark Knight Returns and maybe The Killing Joke, but I loved the movie. I'm sorry, but I liked The Godfather, but damn was it slow! I fell asleep while watching it >.>

I'm not really happy though with most of the material coming out lately... And why is EA making a... Sims movie? That's umm... weird.

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