Super Smash Bros. Brawl launched last Sunday, March 9th, across North America and has since set ABLAZE the souls of Nintendo fanboys young and old. According to Nintendo, it's also setting the North American branch's sales records on fire. The company estimates that at least 1.4 million copies of Brawl have been sold domestically since launch, with 874,000 copies moving on day one alone. Nintendo does some funky calculations and settles on a sales rate of 120 games per minute between March 9th to the 16th.

While such numbers can't compare to Halo 3's astounding launch week results last year, it's still a telling vindication for the hype surrounding the most important Wii game yet. More importantly, Nintendo's figures ought to be a taster for the NPD Group's upcoming monthly sales report. It'll be a big month for Nintendo, to say the least.

"Super Smash Bros. Brawl has made the leap from video game to cultural phenomenon," said Cammie Dunaway, Nintendo of America's executive vice president of Sales & Marketing. "Game reviewers and the public alike praise its fun game play and extensive, inventive content."

No reports yet on the number of televisions or families broken as a result of frequent (but epic!) LANDMASTER abuse.