The implementation of DRM (digital rights management) to both prevent piracy and control user access for video games remains a point of contention with gamers given all the examples of how it served to inconvenience legitimate consumers in practice. Outcry against DRM is real, and has even lead to console giants themselves rescinding on unpopular measures. Despite this stigma, Square Enix believes DRM remains necessary in order to protect IP and, of course, profitability.
Adam Sullivan, Square Enix America's senior manager of business and legal affairs, explains to Torrentfreak that any form of deterrence against copyright infringement, unauthorized usage, and data privacy breeches remains essential "for the foreseeable future." Sullivan further notes even the rise of free-to-play gaming will not likely eliminate the need for DRM, reasoning that F2P titles aren't necessarily any less viable targets for security/hack attacks.
However, Sullivan acknowledges that a "perfect solution" which doesn't manage to interfere with a customer's ability to play their games in the process has yet to appear. The key is to leverage feedback garnered from the publisher's sales teams, vendors and of course consumers in order to learn from past mistakes and work toward an effective strategy. Sullivan is expected to share further thoughts on behalf of Square Enix regarding the impact of DRM at the Anti-Piracy and Content Protection Summit held in Los Angeles later this June.