In a hard-line interview on Blomberg TV, Microsoft's Xbox director Don Mattrick went on the defensive regarding the Xbox One's $499 price point. Mattrick starts off strong, citing the Xbox's huge Live community, exclusive technology like the Kinect and SmartGlass, but flounders a bit when asked to explain the price point specifically. After being question about what comparable products are more expensive, Mattrick pulls back and states that Microsoft is, "over-delivering on value."
Here's the full quote which is in response to the not so tactful question, "Why is it so expensive?":
"We're over-delivering value against other choices I think consumers can get. Any modern product these days you look at it, $499 isn't a ridiculous price point. We're delivering thousands of dollars of value to people, so I think they're going to love it when they use it."
Other interesting points in the interview, which sees Don Mattrick seeming a bit uncomposed, includes referring to the new Halo game as Halo 5 and then the acknowledgment that the Xbox One won't have a single global release date. Mattrick states that with 21 countries supported on the Xbox One, it's unlikely that that they'll all be launched on the same day.
Ultimately it will be consumers who decided whether the Xbox One delivers thousands of dollars of value, or maybe just enough to justify the $499 price tag. Stay tuned for more information regarding the Xbox One's policies and release details in the months ahead.