It's the day before Microsoft's next-gen Xbox reveal, Sony had to do something, right? And so they have, releasing a 40-second teaser trailer for the PlayStation 4 console reveal. The trailer features a blurry black box on a white background with flashing images of the DualShock 4 and its camera. Then at the end the promise we've been waiting for: "See it First on 6/10/2013."
In my mind Sony and Microsoft are two office buildings across from each other and today's teaser is just enough to make Microsoft open the blinds and glare. Sony, returning from a coffee break, turns and lifts his cup. "Good luck tomorrow," Sony yells before turning and laughing. Microsoft will close the blind in a rush, all the while muttering, "Oh that Sony, they'll see. They'll see! Won't they everyone?"
The reality of the situation is that most everyone involved in the PlayStation 4 and next-gen Xbox announcements is probably so busy they could care less about what the other side is doing. And a good thing too! Console generations don't come around so often anymore. Let's make sure this time is better than ever.
Tune in for Sony's full reveal of the PlayStation 4 console itself on 6/10/2013, during the company's E3 press conference. It starts at 6PM PST and you can "RSVP" to see it on the PlayStation website.