The head of EA Labels, Frank Gibeau, admits EA got off to a bad start with the current generation of game consoles and that it will not happen again.
Speaking in an interview, Gibeau claims EA did not have a powerful graphics engine for games when the Xbox 360, PlayStation 3, and Nintendo Wii launched. That set the entire company on its heels at first, but now there is nothing to worry about. He went on further to say those mistakes will not be made again thanks to EA's Frostbite engine, which is "tailor-made" for the next-gen.
"Frankly, we made a couple of mistakes in how we built our technology that was going to build all these games. Fortunately, we have a very different approach to technology now with an engine called Frostbite…that's tailor-made for next-gen hardware. So we're in really good shape from a technology standpoint, which is where we had our misstep last time."
EA also has a better selection of franchises for the next-gen launch compared to the current gen, according to Gibeau. There will be three to five new intellectual properties launching within the first two years of the next generation, too, although none were revealed in the interview. We may not have long to see what the new IPs will be, as Gibeau believes Sony and Microsoft will have new consoles out in about a year. Hopefully that is the case, but for now we just have to trust his estimation.