A killer one-two punch of successful rhythm action games and Assassin's Creed Brotherhood wasn't enough to save Ubisoft from posting a disappointing €52.1 million ($74 million USD) loss for the fiscal year ending March 31st.
The aforementioned game properties, plus its 3DS and Kinect software lineup, did help the mega-publisher score a 19.3 percent year-on-year increase in annual revenue to €1.039 billion ($1.47 billion USD). For the upcoming fiscal year, the publisher will pursue a growth strategy based on three cornerstone segments: casual, high-definition, and online.
When it comes to casual, we're talking more dance games which served well in boosting revenues during the prior fiscal year.
Ubisoft also had the core market covered with its successful Assassin's Creed property, so it will continue to leverage the franchise as well as others (like Far Cry and Splinter Cell) in the coming fiscal year. In fact, the publisher is keen on delivering yearly releases for at least one of its core properties, very much in the vein of what rival Activision is doing with Call of Duty.
For the online segment, Ubisoft is planning on launching a free-to-play online game based on its Imagine lifestyle franchise, as well as a new Trackmania online racing title, Trackmania Canyon. The publisher also hints at an "ambitious project on PC based on one of our top gamer franchises that will illustrate our capacity to take advantage of new business models".