Call of Duty: Black Ops sold 8.4 million units across all platforms in North America alone during November, handily accounting for 25 percent of the industry's total software sales last month. That's after Activision itself announced that the title broke entertainment industry sales records over a five-day period. What's the next big milestone for Black Ops? How about scoring $1 billion USD in sales worldwide since launch, by Activision's reckoning?
Activision Blizzard CEO Bobby Kotick boasts that only the Avatar motion picture property managed to hit $1 billion revenue milestone in about as much time. I'd like to think he is getting a little starry-eyed when sharing his gratitude for the Call of Duty faithful:
"This extraordinary milestone was achieved because of the tens of millions of passionate Call of Duty players around the world. Global audiences have logged billions of hours online with Call of Duty games on Xbox LIVE, the Playstation Network and on personal computers. This unique level of community engagement has enabled Call of Duty to become one of the world's most engaged online communities.
"Even more remarkable than the number of units sold is the number of hours people are playing the game together online which are unprecedented. Call of Duty is more than a game, it's a true community."
According to Activision, Black Ops players have logged no less than 600 million hours of total game time under its belt. Microsoft believes that the average Black Ops session on Xbox LIVE occurs more than once a day, lasting over an hour each; over half of each session is devoted to online multiplayer.