It's good to be the House of Sonic these days, considering the rough ride the franchise itself seemed to be having in the recent past. Whereas several notable Japanese game companies have already confirmed quarterly losses for the first three months of their respective financial years, Sega Sammy was able to achieve profitability.
The publisher scored a handsome ¥7 billion ($81 million USD) profit for the three month period ending June 30st, on ¥91.3 billion ($1.06 billion USD) in revenue. It's a marked improvement from the abysmal ¥10.3 billion ($119 million USD) loss which Sega reported for the same period during its previous financial year.
Perhaps more impressive is that a majority of its revenue did not stem console game sales. Indeed, the publisher bemoaned a ¥636 million ($7.4 million USD) quarterly loss which ultimately hit its consumer business division responsible for console software.
Sega expressed disappointment with its performance in the North American and European markets in particular, noting that titles like Iron Man 2 and Alpha Protocol just couldn't live up to their hype. The publisher previously lamented the ultimate fate of the Alpha Protocol franchise, explaining that its uninspiring sales meant it pretty much had no legs.
| Title || Platform || Sales |
| Iron Man 2 ||PS3/Xbox 360/Wii/DS/PSP||1,120,000|
| Alpha Protocol ||PC/PS3/Xbox 360||700,000|
North America and Europe still remain Sega's largest markets for console sofware, however. Of the 3.3 million games Sega sold globally during its first fiscal quarter, 3.01 million units were sold in the US and Europe; 1.68 million units were attributed to North America alone. Contrast this to its Japanese software sales which could only muster 270,000 units.