There's a lot more to Blur than coming in first, according to the devs. In a new video, they offer some advice on how to play the game and come out on top.
Fans go toward the game's progression system, which they've assured us is very rewarding. To earn more fans, you'll need to really impress them, whether by winning, completing challenges, or doing cool stunts on the track.
If you're having trouble coming in first each race, try using the power-ups or mod your car. Power-ups give you powers during a race to unleash on opponents, so try knocking them off the track if you can't beat them through pure speed. Mods give your cars certain abilities it may not normally have, and the example they give is to equip your light vehicle with a "Battering Ram" ability, effectively turning it into a light car can hit right back.
The ongoing beta has a robust sampling of 15 ranks, mods, tracks, and cars. Check it out on Xbox LIVE, should you've got the time and 1GB on that HDD to spare.