So the love of Dante's life is killed and gets taken away by Satan. The demo suggests that's actually Dante's fault for being a jerk, but that doesn't make kidnapping okay!
Therefore, you can understand why Dante went storming into Hell in a rage, after stealing Death's scythe and acquiring a magical (also the word Apple uses to describe electronic devices) crucifix that repels demons.
As you might imagine, fighting in Hell with a scythe can get gruesome, and that's exactly how Visceral likes it. As such, EA has released a gameplay montage for Dante's Inferno, full of hacking 'n' slashing, giant rat (Or is that a minotaur) monsters, and other such creatures. Just get ready for those QTEs specials.