ESRB releases iPhone app to search game ratings

The ESRB has noticed just how popular iPhones are becoming, so they've released an application to the App Store that should help parents make better choices when buying games for children.  Apparently, parents who can't figure out how to read the back of a video game case or search the web will have an easier time on an iPhone.

So anyway, this new app lets iPhone users check game ratings from their handheld device, along with detailed descriptions and explanations for the in-game content; included summaries go back to July 1, 2008.

"This new rating search app puts all this information at parents’ fingertips when they need it most, right at the store," said ESRB president Patricia Vance.  "It’s a powerful tool that will help assure parents that the games they give as gifts are not only fun but also appropriate for their children."

What, so managing your family via iPhone is easier than doing it in person?  Well, if you're a concerned parent, go ahead and give this a shot; the app can be found here.  We've also got one those condescending public service videos for you, showing just how effective the app is. 

In this alternate universe, little boys listen to their mothers rather than whine and throw tantrums, while mothers actually care about ratings instead of assuming their child is more mature than everyone else's.  There's a game about exploding robots rated "E," and the darn woman just couldn't figure out what the darn man with an arm-cannon on the box means.  So what does she do?  Consult her iPhone!