Neoseeker : News : Burger King & McDonald's get in on electric vehicle movement

Burger King & McDonald's get in on electric vehicle movement
Sean Ridgeley - Thursday, July 9th, 2009 | 11:26AM (PT) 0 Like


Want some electric energy to go with those fries?

Though McDonald's and Burger King (particularly the former, we'd guess) are sort of terrible for your health, both entities do good nevertheless.

The latest examples of their forays into the realm of social responsibility relate to energy; the former is installing electric vehicle charging stations at its outlets, starting in Cary, North Carolina with a new "green" restaurant opening July 14, while the latter is implementing a rather brilliant concept -- a speed bump which harnesses kinetic energy, then used to power the BK outlet in question.

NovaCharge is the company McD's Corp is partnerning with, a "leader in the deployment of EV charging infrastructure"; they'll be utilizing the ChargePoint Networked Charging Stations for the project. No word on when other outlets will adopt them as of yet, though.

Burger King, meanwhile, will be taking on MotionPower technology -- developed by New Energy Technologies (NET) -- in its Hillside, New Jersey outlet. Basically, while the customer drives through to pick up their order, a metal-plated speed bump will take in the energy emitted, then used to power the restaurant itself. As hundreds of cars drive through each day, that's a lot of juice to be had.

CNET's Sharon Vaknin would prefer if the franchise would recycle used vegetable oil, install solar panels on its roofs and windows, and/or transport goods on low-impact trucks, but they, it's quite a step, and could push the tech to become standard in the future -- NET is already planning to install it at toll booths, streets, border crossings and other high traffic areas. In any case, it's certainly more convenient than the alternative:

Source: Press release

Alternate Source: CNET

Section: Technology

  • 0 thumbs!
    Drago Shi since May 2007 | Jul 9, 09
    lol at the picture.


    Sure, its fine that they are going green and all but...

    MCDONALDS GO BACK TO YOUR OLD FRIES RECIPE GODDAMMIT!!!
  • 1 thumbs!
    tallteen86 since Feb 2003 | Jul 9, 09
    And bring back the Sweet and Sour sauce!
  • -1 thumbs!
    | Jul 9, 09
    fries, schmies

    stop eating that "fast-food" crap. it's not food. it's a drug made out of fat, salt, and sugar.
  • 1 thumbs!
    Robert Ninja since Jan 2006 | Jul 9, 09
    I havn't eaten at any of these places in about 5 years. I've always thought MacDonald's was one of the biggest money grabbing soul-shrunken companies out there... and still do... so such a gentle beat coming from such a horrid monster has got me interested to say the least.
  • 1 thumbs!
    chautemoc since Mar 2008 | Jul 9, 09
    That's some nice poetry you got there, Robert.
  • 0 thumbs!
    MrGrimm since Mar 2008 | Jul 10, 09
    Tastes good. Cheap. And now... green! Whatever that means!
    Last edited by MrGrimm :: Jul 10, 09
  • 0 thumbs!
    | Jul 11, 09
    quote Story
    CNET's Sharon Vaknin would prefer if the franchise would recycle used vegetable oil[...]
    I don't know of a single major fast food restaurant that doesn't recycle their cooking oil. If you look near the dumpster cage area, many fast food restaurants have a very greasy looking "trash bin" next to the dumpster, usually painted black. Well, folks, that's no trash bin, that's used to collect the waste oils used in fryers and the like. It's then sold to companies who process and - surprise! - recycle the used oil into other products used in various industries.

    Anyone who says that fast food doesn't recycle their waste oil is just plain uninformed.

    (Full disclosure: I work in the fast food business, as a store-level manager)
- This news story is archived and is closed to new comments now -

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