Neoseeker : News : Sims 3 suffers faster piracy rate than Spore

Sims 3 suffers faster piracy rate than Spore
Sean Ridgeley - Thursday, May 28th, 2009 | 11:40AM (PT) 0 Like


DRM kind of justified, after all

Sims 3 suffers faster piracy rate than Spore Image 1

So much for our piracy argument: though Electronic Arts (EA) wonderfully elected not to use heavy digital rights management (DRM) in its retail versions of The Sims 3, pirates leaked the game weeks early and have uploaded it over 180,000 times between May 18 and May 21, according to BigChampagne LCC, a file sharing monitoring company. The number downloads within this period alone represent $9 million in theoretical sales.

At this rate, the game is being pirated more quickly than Spore was, notoriously the most pirated game of 2008.

EA has since stated the game is not the full version, and is a "buggy, pre-final build".

Author's opinion: While everyone is obviously eager to play the game, it's doubtful a majority of the pirates will purchase it  upon release, although sales will be high besides. In either case, this sends a really poor message right now to EA about DRM. They really seemed to put a lot of faith in what much of the community was telling them by abandoning SecuROM, but by the looks of things at this point, their justification for using it had at least some merit to it after all. While the game would've been cracked and pirated even with the DRM, this doesn't mean EA won't take this as incentive to use it in the future, and in a way it's hard to blame them.

Source: Bloomberg

Section: PC Games

  • 0 thumbs!
    | May 28, 09
    They probably wouldn't have seen this problem had they allowed people to buy a digital download when it went gold.
  • 0 thumbs!
    Nagare since Dec 2008 | May 28, 09
    It doesn't make DRM justified, it just shows that a lot of people continue to hate EA for their decisions.

    @GG2K8...I doubt that would have kept a majority of the 180,000 away
  • 1 thumbs!
    chautemoc since Mar 2008 | May 28, 09
    If they hate their decisions so much they should support them when they make good ones. That's how you make change.
    Last edited by chautemoc :: May 28, 09
  • 0 thumbs!
    ParanahJoe since Aug 2005 | May 28, 09
    Meanwhile Sims 2 was still topping the monthly sales charts only a few months ago, despite being on the market for years. They'll get their money's worth...
  • -3 thumbs!
    rex243 since Feb 2009 | May 28, 09
    They put out the demo to see how the real thing woud sell...............................STUPID!!!MAKES THEM EASYER TO PIRATE!!!
  • 0 thumbs!
    | May 31, 09
    The assumption here is that pirates would buy the game if it had DRM... which is nonsense.

    Sadly, piracy is here to stay and developers need to adapt. Either bribe the cracking groups (like SI Games did), make the games require online access or just forget about pirates & focus on your target market (like Stardock do).
  • 0 thumbs!
    chautemoc since Mar 2008 | May 31, 09
    Haha, why would pirates buy the game if it had DRM? I didn't mean to put forth this view, I feel DRM does very little to stop piracy and even less to increase sales. Publishers feel differently, though, and I mean from that perspective, despite our disagreement, I think their use of it in the past has been somewhat justified, in that it's an understandable reaction. Not that DRM isn't a pain in the ass -- it always is.

    Ideally there'd be no piracy and no DRM...funnily, publishers are giving us the impression DRM is here to stay, because of piracy. See how that works...

    Honestly I think the solution (or a major part of it anyway), like some are suggesting, is to educate pirates and get them to become paying customers. This would have to be done in tandem with very light DRM (like with The Sims 3). This is difficult, and you'll probably only get a minority, but the majority will probably always be pirates anyway.
    Last edited by chautemoc :: May 31, 09
  • 0 thumbs!
    hayes514 since Jul 2008 | Jun 6, 09
    well if the pirated upload is a buggy non final the the pirates will wait untill someone buys the game and uploads it.either way u can get the game.
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