Full Information on Guild Wars 2

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How does physical Pre-Purchase work?

Physical Pre-Purchase for Guild Wars 2 is only available at select retailers. The details of how this will work will differ slightly depending on which edition customers purchase and where they purchase it.

Standard Edition (North America)—Customers will buy the Standard Edition Pre-Purchase box and receive a Pre-Purchase serial code. They will then go to https://register.guildwars2.com and follow the on-screen instructions to create a Guild Wars 2 account and apply the serial code, which will give them access to Beta Weekend Events, the Hero's Band digital item, and three-day Headstart Access to the final game. When Guild Wars 2 launches, customers will need to return to the retailer with proof of purchase to receive the full Standard Edition box and retail serial code. They will need to apply this retail serial code to their Guild Wars 2 account within five days to continue playing without interruption.
Standard Edition (Europe)—Customers will buy the Standard Edition Pre-Purchase box and receive their serial code. This is the only serial code customers will receive and will grant access to the Beta Weekend Events, three-day Headstart Access, the Hero's Band digital item, and full access to the final live game. Customers will not need to return to retail to receive another serial code.
Collector's Edition (North America and Europe)—Customers will buy the Collector's Edition Pre-Purchase box and receive a Pre-Purchase serial code. They will then go to https://register.guildwars2.com and follow the on-screen instructions to create a Guild Wars 2 account and apply the serial code, which will give them access to Beta Weekend Events and three-day Headstart Access to the final game. When Guild Wars 2 launches, customers will need to return to their retailer with proof of purchase to receive the full Collector's Edition box with physical items and retail serial code. They will need to apply this retail serial code to their Guild Wars 2 account within five days to continue playing without interruption.

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Is my copy of Guild Wars 2 tied to my region?

Yes. To play from North America you must purchase a North American copy of the game. To play from Europe you must purchase a European copy of the game. Note that this restriction impacts where you can play from, not which game worlds you can choose to play on.

By purchasing the correct copy of the game, you're supporting the game in your country, and you'll be connecting to your local data center, using your local customer support team, and downloading the correct language support for your country.

~RB2

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Here are some answers and clarifications for you! First, if you purchase the game from https://buy.guildwars2.com/ you'll automatically be sorted into the right region.

And don't worry -- we want you to play with your friends wherever you are. This policy only affects where you can login from -- not which worlds you can access. People from NA will be able to play with people from EU at launch. We've got two datacenters -- one in NA and one in EU. Those who do not fall into either of those two regions will default to the NA datacenter.

Finally, we are aware that a lot of our players travel, and we are looking into a solution for you.

Hope that helps some! ~RB2

Edit: Apr 05, 12 6:06pm